Depth of experience and expertise is brought to bear on selling your property to the corporate and leisure markets, drawing on cutting-edge data and behavioural science and good old-fashioned human-to-human relationships.
Strategic agency partners – priority status
We’re fussy about who we call a strategic partner. They must be able to add demonstrable value by influencing business toward measurable returns.
Strategic agency access
Through a sustained presence – online, in print and in person – across our preferred partners’ internal comms, to their network of clients, and through FAM trips to your hotel, we create connections and influence outcomes.
Full service RFP management
Centrally managing the RFP process on your behalf; from identifying new opportunities and improving your chance of acceptance, to renegotiating contracts.
GDS advertising & preferencing
Go to the front of the line with enhanced GDS visibility, or execute tactical GDS campaigns to target specific booking agents and increase your market share.
Booking engine with machine learning
Leveraging AI, our booking engine constantly learns from shopper behaviours to maximise conversion and serve up contextually relevant website messaging.
Voucher sales engine + reloadable cards
Selling more than just rooms, selling experiences – vouchers, gift cards and tickets – with powerful promotion and viral behaviour capabilities in-built.
Ecommerce marketing
Driving high-intent actions by continually analysing and optimising your guests’ paths to purchase – a unique mix of next-gen tech and human testing.
Search marketing
Optimising your website traffic and visibility via paid ads (PPC, metasearch, display media & remarketing) and unpaid listings (local and organic SEO).
Data insights
Data-driven performance using powerful tools ranging from Google Analytics and Data Studio, to the insight engines of our booking platforms.
Email marketing
Creating a relationship with your customers on their terms with automated behaviour-triggered communications and tactical seasonal campaigns.
Social media & content marketing
Leveraging our owned, paid and earned social to share and distribute hotel content, run group campaigns, and drive awareness to action.
Premium brand partnerships
Luxury brand partnerships are typically below-the-line (database, social, content) and provide you with the opportunity to get your hotel in front of people with an affinity for a luxury travel.